Gen Y: Operation Disruption
Wrote a creative marketing post about a major change happening in the food and beverage industry, to contribute to the LMS blog as an intern. I focused on the Millennial generation & the huge disruption we're causing in the marketplace with our specific lifestyle habits, brand loyalty, and ease of researching brands / products before buying. Click the link below to read the full post!
Lesbians in the Media: The Impact of Corporate Stereotyping on Equality
For my senior thesis, I analyzed how marketers are ignoring the lesbian demographic as a consumer segment, and its detrimental impact on the LGBTQ+ equality movement. After extensive research, I discovered a common theme among the lack of lesbian representation in the media: corporate & social stereotypes born out of the Second Wave of Feminism in the 1960s, still being considered truths in our modern American society. Link to a PDF of the work below
Feature 3
The following is placeholder text known as “lorem ipsum,” which is scrambled Latin used by designers to mimic real copy. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Nullam sit amet nisi condimentum erat iaculis auctor.